Brenda Wood

Education: Bachelor of Arts, The University of Guelph

Brenda has over 12 years of acute business experience in multinational packaged goods. She also has over seven years of marketing and communications agency experience, including pharmaceutical clients.

Brenda has created the strategic and creative footprint for many global brands and has successfully managed those such as Kraft Canada's adult cereals, Snickers, Twix, and Mars Canada's seasonal and license brands (Starburst, Uncle Bens, Chipits, Scott Towels/Sponge Towels).

Brenda built her marketing communications agency, EKG Marketing, Inc., over six years ago, which has achieved double-digit growth every year. EKG Marketing Inc. has successfully repositioned numerous 3M brands, including the repositioning of the ALDARA brand and subsequent launch of two new cancer treatment indications in Canada, achieving (unprecedented) sales growth and brand equity levels. Her network within the professional community extends internationally, as she has built strong relationships with PAAB, FDA/USA, Health Canada and has media buying alliances globally.

Brenda is now launching HEART Business Journal for Women®, an innovative national magazine for professional women in business that is a unique media property globally.

Some quick facts on HEART:

HEART Business Journal for Women™ is the only publication of its kind dedicated to providing mentorship for career and life success. We get to the heart of issues concerning women in business today, profiling successful professionals, focusing on health and well being, and providing articles of interest that encourage personal diversity and creative exploration to augment your life. At its core, HEART Business Journal for Women™ is a female professional tool that provides a forum for connection, communication, and support. In print and online, our interactive and results-oriented approach allows readers to gain self-awareness through the exquisite art of journaling and interactive work book exercises, while building an external network of support and camaraderie.